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HomeSpecialtiesAffinity

Dynamizing the marketing of your brands through added value loyalty programmes

You probably always thought of insurance as a cost !

Our affinity and loyalty solutions will change your perspective. We can design and build turnkey solutions which will improve your brand image, increase your customer loyalty and provide you with new sources of revenue, through sharing of the premiums.

We have sucess stories to share with you regarding a various type of Affinity partnerships : Car manufacturers, Leasing companies, Banks, Telecomunication operators... 

Our Best Practices, Business Sectors and the Market Insights Approach:

Our industrial approach focuses on specific ‘retail’ oriented business sectors, in which we already have expertise and experience: Associations - Car Manufactures and Dealers - Financial Services - Retailers & Consumer Manufactures - Telecom Operators (MNO) – Airlines - Fintech - Utilities and Worksite Marketing.

We thoroughly research and understand the industries in which we operate and their trends, by gathering relevant information available in the marketplace to produce market insights on a regular basis. We combine this approach with our insights regarding consumer behavior to develop updated and new solutions for our client partners.

We are also able to replicate our Industrial Best Practices between our business sectors and countries, and between other Willis business units. In so doing, our strategic approach and unique solutions offered to our client partners are always innovative.

 

 In brief, our Success Factors are:

  - Is not about the What, is about the How

  - Integrator Model

  - Technology Driven

  - Best Practices

  - Market Insights

  - Innovation

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